For Vendors
Your agency activates 50 partners a quarter. We activate 500 in a day.
Same MDF budget. 10x the activated partners. Channel Valve takes your campaigns and AI-executes them through every partner at once — co-branded, tracked, and measured to the meeting.
Partners Activated
247
of 312 eligible
Meetings Booked
89
+14 this week
MDF Utilization
91%
vs 23% industry avg
Cost Per Meeting
$127
vs $840 agency avg
Active Campaigns
Q1 Cloud Security Push
84 partners · 34% open rate
32
meetings
Managed Detection Response
67 partners · 31% open rate
28
meetings
Endpoint Protection Drive
96 partners · 28% open rate
29
meetings
Top Partners This Quarter
Apex IT Solutions
Platinum
CloudFirst Partners
Gold
SecureNet MSP
Gold
TechVanguard Inc.
Silver
The execution gap
Your MDF funds campaigns. Ours books meetings.
60% of MDF expires unused every year. Agencies are slow and expensive. Partners don't have marketing staff. The execution gap is the problem.
- Same budget, 10x the partners
- Agencies activate 50 partners per quarter. Channel Valve activates 500 in a day. Same MDF. Wildly different results.
- Live in 48 hours, not 4 weeks
- No project plans. No kickoff calls. Upload your campaign, set the rules, and watch execution begin across your entire partner base.
- Attribution your CFO trusts
- Every touchpoint tracked: emails sent, replies handled, meetings booked. Per-partner, per-campaign dashboards — not monthly PDFs.
- Brand-safe, always
- Pre-approved messaging only. Partners can’t modify copy. Every outbound is co-branded and compliant before it sends.
Campaign Lifecycle
Campaign to pipeline in four stages.
Upload once. Execute across every partner. Track everything.
Design your campaign once
Upload messaging, creative assets, and targeting rules. Define partner eligibility by tier, certification, region, or product line. Set compliance guardrails so every execution stays brand-safe.
- Legal-approved messaging templates
- ICP targeting by industry, title, and company size
- Partner eligibility rules (tier, region, certification)
- Compliance guardrails and approval workflows
Partners self-serve into your campaigns
Eligible partners see your campaign in the marketplace with projected performance data. They opt in with a single click — no training, no onboarding calls, no implementation timeline.
- Self-serve marketplace with performance projections
- One-click opt-in for eligible partners
- Automatic co-branding per partner
- Pre-built prospect lists matched to partner territories
AI runs every campaign simultaneously
Personalized email sequences and LinkedIn outreach from each partner’s own accounts. Reply handling, objection management, and meeting booking — all automated, all co-branded.
- Multi-channel sequences (email + LinkedIn)
- Personalized copy per prospect and partner
- AI reply classification and objection handling
- Automatic meeting booking to partner calendars
Full-funnel attribution in real time
See exactly which partners are executing, who’s generating pipeline, and how much ROI your MDF is producing. Per-partner, per-campaign dashboards that your CFO will trust.
- Real-time dashboards per partner and campaign
- Full attribution from send to signed deal
- Automated MDF utilization reporting
- Exportable reports for leadership
Real-Time Attribution
Finally know what your MDF actually produced.
No more monthly PDF reports from agencies you don't trust. Every email, reply, and meeting — tracked per partner, per campaign, in real time.
Emails Sent
12,847
+2,341 this week
Replies Handled
1,294
+187 this week
Meetings Booked
89
+14 this week
MDF Utilization
91%
+12% vs last Q
Top Partners by Pipeline
| Partner | Tier | Emails | Meetings | Open Rate |
|---|---|---|---|---|
| Apex IT Solutions | Platinum | 2,104 | 12 | 38% |
| CloudFirst Partners | Gold | 1,847 | 9 | 34% |
| SecureNet MSP | Gold | 1,532 | 7 | 31% |
| DataBridge Consulting | Silver | 982 | 4 | 28% |
ROI Calculator
See what Channel Valve does with your budget
Drag the sliders to model your channel program. Compare agency execution against AI-powered execution.
13x
more partners
16x
more meetings
Agency Model
Partners activated
25
Cost per partner
$7k
Est. meetings
45
Time to launch
4-6 weeks
Channel Valve
Partners activated
325
Cost per partner
Let's talk
Est. meetings
715
Time to launch
< 48 hours
Integrations
Works with your existing stack
Channel Valve connects to the tools you already use — CRM, email, and analytics. No rip and replace.
Don't see your tool? We offer a flexible API and custom integration support.
Your partners are ready. Your campaigns should be too.
First campaign live in 48 hours. No retainers. No agencies. Just meetings on your partners' calendars.